Earning income through Social Media is a form of engagement that is gaining an increasing audience. The profession of "Influencer", as we usually call the one who chooses to expose himself to social media in order initially to gain supporters and then income through them, is something very widespread nowadays. Especially at younger ages who can use this term in order to promote their own work.

The most popular platforms for generating income are TikTok, Instagram, Twitter, and Facebook. The user chooses to use them to generate income, initially gathering the necessary audience of supporters and then aiming to find income through companies that will choose to advertise their products in his account. Therefore, the main source of income of social media is advertising services, as platforms alone pay little to no to their users.

Income through social media may, under certain conditions, not require starting a business. To do this, the following must apply simultaneously:

1. The income must be below 10.000,00 € per year and
2. This income must come from occasional (occasional) activity

Practically someone who earns income through advertising on social media, should have up to 2 such fees per semester which in total per year should be less than 10.000,00 €. Does he benefit from something if he does it this way or would it be preferable to have his own business so that he can operate and trade as an entrepreneur to an entrepreneur (B2B)?

The specialized team of "OptimusTax" can provide you with all the necessary solutions to make the right decision for your future course in the field of social media with the lowest tax cost for you.